Posts Tagged ‘Boyology’

To Everything, There Is a Season

photo credit: Adrian Kinloch

I don’t know how many of you know this, but HarperStudio Marketing Goddess Sarah Burningham is an author in her own right. In fact, she just published her second book with Chronicle called Boyology. I have to say, as someone who’s been in publishing for quite a long time, Sarah’s got the magic: the books are great (and as I always say, it goes back to the book); she’s got a great hook (self-help books for teenage girls by a young woman who’s old enough for the Mom’s to feel comfortable with and young enough for the girls to identify with and look up to); and she lights up like a lantern when the camera turns on.

From the moment I saw Sarah do her first television interview, I knew the days of her working in house were numbered. It was only a matter of time before she came to me, as she did a few weeks ago, and said that she’d like to leave her day job and start writing books full time.

We are all thrilled at HarperStudio for Sarah and wish her the very best and will be cheering her on every step of the way. As I told Sarah when she came to me, there is not one iota of a doubt in my mind that she is going to be a hugely successful author.

Which now leads me to the next announcement. We’ve hired a new Marketing Director. Her name is Jessica Wiener and she comes to us from Hyperion Books. She’ll be starting right after Labor Day, and we’re thrilled to have her. She’s been the the wizard behind the curtain of the campaigns for Mitch Albom, Randy Pausch, Candace Bushnell, Nigella Lawson, Jamie Oliver, Kelly Corrigan, etc. etc. etc.

Need I say more? We feel extremely fortunate to have someone with such great experience stepping into Sarah’s big shoes.

To be continued…

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Do All Guys Forget to Wash Their Hands, Or is it Just My Brother?

One of the many questions answered in Sarah Burningham’s new book, Boyology.

“Why won’t guys cry in front of girls?” (A. “It’s not like we cry in front of guys either. We don’t really cry in front of anyone.”)

You can find out more in her new book…….picture-3

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She Markets. She Edits. Turns Out She Writes Books Too…

One of our very own has secretly published a book.  Congrats to Sarah on the publication of BoyologyBoyology

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