The Real WorldBy Steffen • Feb 8th, 2010 • Category: 26th Story, Books, Travel
1) Try to expand my food repertoire by cooking a recipe from a cookbook once a week. I’ve already broken this resolution after my first few recipes were flops.
2) Get out in the real world more. Everyone’s talking about online marketing and social networking these days…but I want to give a plug for getting together in real life too.
Yesterday I saw two authors in the “real world” and it was worth more than a million emails.
Turns out Ellen Galinsky isn’t just the President and Co-Founder of Families and Work Institute as well as the author of the forthcoming book Mind in the Making — she also happens to be an amazing photographer. I had the pleasure of seeing her latest exhibit yesterday in Dobbs Ferry.
After being inspired by Ellen, it was off to meet upcoming HarperStudio author Sascha Zuger for dinner with her son and parents. We’ve been Twitter buddies for a while, and I’ve been psyched to read her memoir about her journey from a 9 to 5 office job to working on a commercial shrimp boat on the Great Barrier Reef and sailing across the South Pacific — but nothing compares to hearing her awesome adventure stories over a bowl of pasta. Having a kid hasn’t seemed to slow her down an iota (if I heard her correctly, I believe she said she’s traveled to 20 countries with her 7 year old son?). Crazy. Inspiring. Can’t wait to read her book even more now.
And speaking of the real world, everyone’s always asking me if the book tour is dead — and honestly, I’m not sure. I do believe there’s a bigger opportunity to make it successful using the tools available today on the internet as well as by being extra creative. Here are two book tours that I want to point out as food for thought:
Stephen Elliott wrote about The D.I.Y Book Tour in the New York Times about a month ago. It doesn’t seem perfect, but certainly interesting and seemed worthwhile if you ask me.
Gretchen Rubin has done (and continues to do) a big tour. I’ve been following along on her blog and it seems that there are a lot of “Happiness is a Great Book Event in…” posts — so she did something right. I know she asked the readers of her blog early on where they’d be interested in having her visit, and I believe part of the tour may have been sponsored by a magazine (I don’t know more details than that), but I’m dying for the full wrap up from Gretchen on what worked and why, and what to skip in the future.
And then of course there was Gary’s tour which was a huge success. Check out the Facebook pages he created which really helped spread the word and gauge numbers in advance.
Would love to hear from anyone out there about what you find working in the real world…