http://theharperstudio.com/2009/10/5-cool-features-on-the-crush-it-book-website/ the 26th Story Wed, 08 Feb 2012 16:01:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://theharperstudio.com/2009/10/5-cool-features-on-the-crush-it-book-website/comment-page-1/#comment-3780 cglennon Fri, 06 Nov 2009 23:58:09 +0000 http://theharperstudio.com/?p=4891#comment-3780 Gary Vaynerchuk obviously gets it. Engage and increase customer interaction, provide research and give customers an experience to provide the tipping point for customer conversion. Gary obviously put a lot of work into his website and social media campaign, something many authors simply don't have the time for. Fortunately, there is a micro-website version of what Gary has accomplished called SmartSymbols (<a href="http://www.SmartSymbols.com" rel="nofollow">www.SmartSymbols.com</a> see demo page for the example). The book/author example on the demo page aggregates external marketing material (i.e., Twitter, blogs, online communities, etc.), combines it with internal marketing material and organizes it into easy to identify visualizations (pictures). Best yet, SmartSymbols follows the book or author, from retail sites to blog posts. Gary Vaynerchuk obviously gets it. Engage and increase customer interaction, provide research and give customers an experience to provide the tipping point for customer conversion. Gary obviously put a lot of work into his website and social media campaign, something many authors simply don't have the time for. Fortunately, there is a micro-website version of what Gary has accomplished called SmartSymbols (http://www.SmartSymbols.com see demo page for the example). The book/author example on the demo page aggregates external marketing material (i.e., Twitter, blogs, online communities, etc.), combines it with internal marketing material and organizes it into easy to identify visualizations (pictures). Best yet, SmartSymbols follows the book or author, from retail sites to blog posts.

]]> http://theharperstudio.com/2009/10/5-cool-features-on-the-crush-it-book-website/comment-page-1/#comment-3744 traditionsrealestate Wed, 28 Oct 2009 01:32:48 +0000 http://theharperstudio.com/?p=4891#comment-3744 How do you organize all your thoughts for your projects? How do you organize all your thoughts for your projects?

]]> http://theharperstudio.com/2009/10/5-cool-features-on-the-crush-it-book-website/comment-page-1/#comment-3739 mikepetrucci Mon, 26 Oct 2009 19:11:59 +0000 http://theharperstudio.com/?p=4891#comment-3739 Thanks for this breakdown! A little of people don't know about some of these "easter eggs!" Thanks for this breakdown! A little of people don't know about some of these “easter eggs!”

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