NYT General Counsel Says Aggregation Isn’t Stealing

By Julia • Jul 22nd, 2009 • Category: 26th Story, Big Ideas, Business, Web/Tech

The Huffington Post“Someone is going to sue the Huffington Post” said Joshua Benton, director of the Nieman Journalism Lab at Harvard University. “It’s not just about the volume of the content that it appropriates, it’s about the value.” Since March when that article ran in Time magazine, Benton’s position on “distributive journalism” has been a subject of great debate online (and in our office! Our own author Gary Vaynerchuk takes on the subject in his book Crush It!). Today the Nieman Lab points to UCLA IP Law Professor Doug Lichtman’s podcast on fair use in which he interviews NYT General Counsel Ken Richieri. Diverging from other large media companies in his assessment, Richieri concludes that aggregation may constitute “unfair competition” but it really isn’t about copyright:

I mean, I think the big issue online and the pressure publishers are feeling is that publishers online are having a hard time replicating the economics that they saw offline. And many of them are looking at that through the lens of copyright…. I think where I would just draw a distinction is I am not so sure that copyright is really the culprit in a lot of this…that that’s an imperfect lens and an imperfect remedy.

Listen to the podcast here.

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Julia
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  • avidReader
    Copyright isn't the culprit. It belongs to an era in which 'readers' were regarded as 'merely consumers' of information. Today, whatever digitaliterati we have expect their media consumption to be participatory: take video clips and mix them up with other sound, video, or text files, then pass those around to other 'reader-consumers' who then remix, remash, and resend.

    Copyright is a great model for user as consumer.
    It simply does not synch with the user habits, user assumptions, nor technical implications of digital media.

    NYT is smart not to fight the implications.
    Almost certainly, they are getting new readers via HuffPo; how that will all pan out economically is still mystifying.
    But antagonizing online readers by going after HuffPo is probably not a very smart move; better to leverage HuffPo's ability to bring in new readers to the NYT.
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